Sobelman's-Soberring Effect

I'm probably going to get some crap from people for this one.
I started a journal about burgers in 2006 and I've always tried to keep it positive. So, understand, this is not negative, just my opinion...
Tour buses stop here. People come from other cities and have to have a burger.
I feel like Sobelman's may be living on a legendary burger experience for days gone by.
This is my second time dining there. It might be my last.
The burger looks like it's preformed, not hand packed. I wasn't even sure if they were grilled or flat top griddle cooked. I always snap a little piece of just meat to see how it tastes without all the other flavors interfering. The patty lacked flavor.
The roll/bun, not interesting. It looked as though I was in for a treat, wonderful color and shiny from what I would guess is butter or oil of some kind. Nothing.
Fries, reminded me of Ore Ida fries.
Is any of this created on location? or is it just cooked/prepare there?
On the plus side, it looked like the staff was very attentive to the patrons. Our waitress made sure we had everything we needed and double checked to make sure the order matched what was requested.
The bar and dining areas are decorated with cool Milwaukee and Wisconsin items. I know that in Summer the outdoor seating area is always full.
Pricing is in alignment with the food style.
If you are a fan of Sobelman's, cool. This isn't a person attack on your favorite food. Maybe, I just don't get it.
Rating: 2 of 5
Good service, nice atmosphere and fair prices.